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Golden Horn 2025
EN
As part of the "Golden Horn", we will be presenting awards in 8 categories.
For submissions for the categories Leaflet, top "Das Kuvert" cover, direct mailing as well as catalogue and customer magazine (new incl. company newspaper & company newspaper light) please use our online form starting 3 February 2025.
You will automatically participate in the categories Digital Out of Home, best e-mail and best digital leaflet powered by Aktionsfinder. There is no need to make a submission via an online form. If you do not agree with this participation, please contact us in writing by e-mailing us. For detailed information, please see the conditions of participation indicated below.
Austrian consumers will vote for the best leaflets in the categories food retail, retail, leisure, and regional.
All eyes on the Kuvert advertising sleeve! Can your cover score with Austrian consumers?
Submit your best addressed direct advertising item, whether it's a "Kuvert" mailing, self-mailer or card.
Do you send out catalogues and customer magazines (incl. company newspapers) that stand out from the rest? Go ahead and submit your projects!
Have you booked our Austrian Post window advertising? In that case, your ad will automatically participate in the competition.
Do your newsletters achieve amazing open and click rates? In that case, your e-mail might be in for an award.
Which leaflet achieves the best performance? Among all clients, Aktionsfinder will be honouring the winners in the following categories: national and regional.
We believe in sustainability, which is why a jury of experts will be presenting a special award for leaflets produced with maximum attention to sustainability.
All submitted leaflets must have been sent as Info.Post items in Austria. The dedicated Info.Post GTC as updated on 1 January 2024 apply (post.at/infopost). You can submit your project in a total of four categories. The volume will determine the category.
Every submitted leaflet was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 100,000 items (except the "Regional" cross-industry category with a maximum of 100,000 items).
For the special "sustainability" category, you can submit one project only. Only unaddressed advertising items (Info.Post) are eligible.
For your project to be considered for the special award, please provide proof (confirmation by the lettershop) of one of the following environmental certificates: FSC, PEFC, Austrian Ecolabel, Blue Angel, EU Ecolabel, CO2-neutral delivery. In terms of content, all submitted projects must promote sustainable products/services or sustainability programmes.
Every submitted "Kuvert" cover was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 100,000 items.
All submitted direct mailings must have been sent as Info.Mail Advertising items in Austria. The dedicated Info.Mail GTC as updated on 1 January 2024 apply (post.at/infomail-werbung). All formats as defined in our GTC as updated on 1 January 2024 as well as special formats agreed on with Austrian Post are eligible.
Every submitted direct mailing was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 5,000 items.
For every submitted mailing, please provide 20 copies of the original product.
All submitted catalogues and customer magazines must have been sent as Info.Mail Advertising or company newspaper (Light) items in Austria. The dedicated Info.Mail Advertising GTC as updated on 1 January 2024 apply (post.at/infomail-werbung). The dedicated company newspaper & company newspaper light GTC as updated on 1 January 2024 apply (post.at/firmenzeitung) (All formats as defined in our GTC as updated on 1 January 2024 as well as special formats agreed on with Austrian Post are eligible.
Every submitted catalogue or customer magazine was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 5,000 items. For every submitted catalogue or customer magazine, please provide 20 copies of the original product.
New this year is the submission of company newspaper & company newspaper light, which were sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 5,000 items. For every submitted company newspaper & company newspaper light, please provide 20 copies of the original product.
From 1 January to 31 December 2024, all existing Aktionsfinder clients will participate in this competition. By participating, you accept our conditions of participation. Clients who do not accept our conditions of participation cannot participate. Please e-mail any comments to post.digital@post.at.
All DOOH clients who have placed an order with Austrian Post in the time frame between 1 January to 31 December 2024 will participate in this competition. By participating, you accept our conditions of participation.
Clients who do not accept our conditions of participation cannot participate. Please e-mail any comments to werbefenster@post.at.
All e-mail marketing clients who have placed orders with Austrian Post in the time frame between 1 January and 31 December 2024 will participate in the competition. By participating, you accept our conditions of participation.
Clients who do not accept our conditions of participation cannot participate. Please e-mail any comments to post.digital@post.at.
2025 eligibility criteria (available in German only)
pdf, 158 kb