As part of the "Golden Horn", we will be presenting awards in 8 categories.
For submissions for the categories Leaflet, top "Das Kuvert" cover, direct mailing as well as catalogue and customer magazine (new incl. company newspaper & company newspaper light) please use our online form starting 3 February 2025.
You will automatically participate in the categories Digital Out of Home, best e-mail and best digital leaflet powered by Aktionsfinder. There is no need to make a submission via an online form. If you do not agree with this participation, please contact us in writing by e-mailing us. For detailed information, please see the conditions of participation indicated below.
Conditions of participation
Leaflets
All submitted leaflets must have been sent as Info.Post items in Austria. The dedicated Info.Post GTC as updated on 1 January 2024 apply (post.at/infopost).
You can submit your project in a total of four categories. The volume will determine the category.
- For 100,000 items and up, you can submit your project in an industry-specific category.
- For a volume of under 100,000 items, you can submit your project in the "Regional" cross-industry category.
Industry-specific categories
Food retailThis includes traditional food retailers whose product range consists mostly of food items.
Retail
This category includes clothing, shoes, drugstores, and furniture stores.
Leisure
This category includes stores for sporting goods and apparel, tourism, and events, as well as electronics stores, DIY stores, garden centres, and pet stores.
Cross-industry categories
RegionalFor leaflets with regional distribution and a volume of a maximum of 100,000 items per project (the volume refers to the brand and not to individual buying groups).
Every submitted leaflet was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 100,000 items (except the "Regional" cross-industry category with a maximum of 100,000 items).
Special sustainability award (leaflets)
For the special "sustainability" category, you can submit one project only. Only unaddressed advertising items (Info.Post) are eligible.
For your project to be considered for the special award, please provide proof (confirmation by the lettershop) of one of the following environmental certificates:
FSC, PEFC, Austrian Ecolabel, Blue Angel, EU Ecolabel, CO2-neutral delivery.
In terms of content, all submitted projects must promote sustainable products/services or sustainability programmes.
The top "Kuvert" cover
Every submitted "Kuvert" cover was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 100,000 items.
Direct mailings
All submitted direct mailings must have been sent as Info.Mail Advertising items in Austria. The dedicated Info.Mail GTC as updated on 1 January 2024 apply (post.at/infomail-werbung). All formats as defined in our GTC as updated on 1 January 2024 as well as special formats agreed on with Austrian Post are eligible.
Every submitted direct mailing was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 5,000 items.
For every submitted mailing, please provide 20 copies of the original product.
Catalogues and customer magazines
All submitted catalogues and customer magazines must have been sent as Info.Mail Advertising or company newspaper (Light) items in Austria. The dedicated Info.Mail Advertising GTC as updated on 1 January 2024 apply (post.at/infomail-werbung). The dedicated company newspaper & company newspaper light GTC as updated on 1 January 2024 apply (post.at/firmenzeitung) (All formats as defined in our GTC as updated on 1 January 2024 as well as special formats agreed on with Austrian Post are eligible.
Every submitted catalogue or customer magazine was sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 5,000 items. For every submitted catalogue or customer magazine, please provide 20 copies of the original product.
New this year is the submission of company newspaper & company newspaper light, which were sent to private households in the time frame between 1 January and 31 December 2024 with a minimum volume of 5,000 items. For every submitted company newspaper & company newspaper light, please provide 20 copies of the original product.
Best digital leaflet powered by Aktionsfinder
From 1 January to 31 December 2024, all existing Aktionsfinder clients will participate in this competition. By participating, you accept our conditions of participation.
Clients who do not accept our conditions of participation cannot participate.
Please e-mail any comments to post.digital@post.at.
Digital Out of Home
All DOOH clients who have placed an order with Austrian Post in the time frame between 1 January to 31 December 2024 will participate in this competition. By participating, you accept our conditions of participation.
Clients who do not accept our conditions of participation cannot participate.
Please e-mail any comments to werbefenster@post.at.
Best e-mail
All e-mail marketing clients who have placed orders with Austrian Post in the time frame between 1 January and 31 December 2024 will participate in the competition. By participating, you accept our conditions of participation.
Clients who do not accept our conditions of participation cannot participate.
Please e-mail any comments to post.digital@post.at.